PGA Merchandise Show reports abundance of fashion programs
Bringing a behind-the-scenes understanding of design, performance and merchandising techniques for the trendiest collections, the new Fashion Designer Panels will feature the top trends and hottest designers in golf apparel. Cocona steps up for the designer panel on Thursday, Jan. 17, following the 9:30 a.m. and 11:30 a.m. Fairway Fashion Shows and Tehama will take the designer panel stage on Friday, Jan. 18, also following the 11:30 a.m. show. Additional designers will be announced.