Business has womb to grow
Business name : Show me D Baby Owner: Wajma Cisneros (interviewed) and Kym Hicks. Address : 1701 Corporate Drive, Ste C-5, Ladera Ranch. Phone: (888) 674-6963 Web site : www.showmedbaby.com Type of business : Elective, non-diagnostic fetal ultrasound. When it opened : July 2007 Describe your business : The 3D and 4D ultrasound allow expectant parents to see the baby in the womb. It’s a bonding that is priceless. It takes about 15-30 minutes and we record the whole session on a DVD set to music.
It’s not coming to a cold doctor’s office, but is instead an entertaining experience. You build memories forever. You see both 3D images in color, which are still images, and 4D images in color, which are live motion. We’ve had babies yawn and wave at us. If the expectant mother is coming in for one session, we recommend her doing it between the 26 and 34 pregnancy weeks.
Why did you start this business? My business partner Kym came up with the idea when she was pregnant with her son four years ago. She went and had the 3D/4D ultrasound performed and after asking the facility many questions decided this would be a great business opportunity in addition to something she would enjoy doing. A few years later, she approached me with the idea and we utilized space in my husband’s office in Santa Ana to get our business off the ground.
I have five children and she is a mother of three. I love children and what better business to get into than this. Your background/education : I assisted my husband when he opened his chiropractor business. I used to be a personal trainer and in the past worked in business development and sales. I have a BA from California State University, Fullerton. How long did it take you to get from idea to open doors? Once Kym approached me, less than a year.